UOMA Beauty Say What?! Weightless Soft Matte Hydrating Foundation

What it is: A multi-award winning game-changing foundation available in a groundbreaking 51 shades that is uniquely formulated to meet your skin's needs.

What it does: This full-coverage, buildable, first-of-its-kind foundation delivers customized long wear and a vibrant matte finish, all while delivering nourishing hydration to skin. It's powered by Biomimicry pigments, which allows the foundation to think like your skin to create a skin-like blurring finish. Long-wearing and weightless, it helps conceal the look of skin imperfections, minimizes the appearance of pores and softens fine lines, all while concealing redness, rosacea and hyperpigmentation.

How to use: Shake well before use. Apply onto clean skin. For best results, apply with a buffing brush or a sponge then blend in for a stunning, velvety, skin-like matte finish. For sheerer coverage, use your fingers.